The founders who built the region's most celebrated tech success are backing a new venture — an AI-powered logistics startup that promises to make last-mile delivery faster and far cheaper.
The company uses machine learning to predict demand, batch orders and route drivers in real time, cutting the cost of the final, most expensive leg of any delivery. Early pilots claim double-digit efficiency gains.
Solving the hardest mile
In e-commerce, the last mile — from local hub to customer's door — can swallow more than half of total shipping costs. Whoever cracks it stands to reshape an industry, and the region's booming online retail market makes it fertile ground.
"The last mile is where logistics is won or lost."
The founders' track record is drawing serious investor attention, with the round oversubscribed within weeks. The startup plans to launch first in Dubai before expanding across the Gulf.
A maturing ecosystem
The venture is the latest sign that the region's startup scene is entering a new phase — one where experienced founders reinvest their winnings and expertise into the next generation of companies.